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LawnStarter: Landscaping and what it includes
Using dominKnow Flow and Capture, LawnStarter was able to design responsive, structured content that felt calm, organized, and approachable—an intentional contrast to the dense slide decks of the past.
The training is delivered in a live virtual environment but is fully built in dominKnow | ONE, allowing agents to follow along, revisit content independently, and complete required assessments.
To improve engagement and retention, the team incorporated elements such as:
- Interactive system simulations using Capture
- Scenario-based practice where agents listen to customer situations and pitch relevant services
- Visual layouts that pair images and instructions side by side
- Light gamification, themed challenges, and short trivia moments
